Minnesota Monthly’s Rhythm & Brews
Sponsor & Exhibitor Portal
DATE:
September 27, 2025
EVENT HOURS:
3:00 – 7:00 p.m.
LOCATION:
Hilde Performance Center | 3500 Plymouth Blvd, Plymouth, MN 55447
Welcome to the Rhythm & Brews Sponsor & Exhibitor Portal. Below you will find all the details needed to have a successful and enjoyable experience as a sponsor or exhibitor at the upcoming Rhythm & Brews.
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THIS IS AN ALL OUTDOOR EVENT
A TENT IS REQUIRED FOR ALL SPONSORS & EXHIBITORS SERVING FOOD OR BEVERAGE
THERE IS NO WIFI AT THIS EVENT
Marketing Opportunities
Looking for ways to boost your brand exposure and maximize your Rhythm & Brews experience?
As a Rhythm & Brews partner, we want to help you leverage your exposure to local, state, and regional media and to Minnesota Monthly’s 150,000+ social followers. Before the doors to Rhythm & Brews even open on September 27, we have various marketing opportunities to engage with an active audience and place your product or service in front of an influential audience.
Product Submission
Please submit the list of product you will be sampling at the Rhythm & Brews.
DUE: 8/25
Best of Beer Competition
We want to invite you to enter our Rhythm & Brews Best of Beer competition! Minnesota Monthly will host a competition to see who has the best beer, seltzer, RTD, and THC/CBD beverages. The competition will create additional value and marketing opportunities for your company and gives the winners the ultimate bragging rights
FORM DUE DATE: 8/25
PRODUCT DELIVERY DUE DATE : 8/29
Social Media Toolkit
Congratulations on being a part of Minnesota Monthly’s Rhythm & Brews! We’re so excited to have you joining us for this exciting event. We want to make sure that your loyal base of fans and followers know that you’ll be joining us, so we’ve created the following toolkit to help you promote your partnership with us on your social media platforms.
Graphics & Logos
The following assets can be downloaded and overlaid on top of your images and logo:
Social Graphics
Social Media Tags
Facebook: Minnesota Monthly | Rhythm & Brews Event Page
Instagram: @MNMOmag
Twitter/ X: @MNMOmag
#RhythmAndBrewsMN
Suggested Copy
Minnesota Monthly’s 4th annual Rhythm & Brews is back on Saturday, September 27 from 3-7 p.m. at Hilde Performance Center in Plymouth. Sip, savor, and socialize with us there! Tickets are available at MinnesotaMonthly.com/brews
Come see us at Minnesota Monthly’s Rhythm & Brews! We’ll be [pouring/doing/sampling] and bringing the fun all afternoon. Swing by to sample [what you’re bringing] and soak up the music. We can’t wait to see you there!
Sponsor & Exhibitor Forms
Below you will find all the relevant forms needed to have a successful and enjoyable experience as a sponsor or exhibitor at the upcoming Rhythm & Brews.
Beverage Sponsors & Exhibitors
If you are serving a beverage at the event, you need to submit the below information by the associated deadline in order to maximize your marketing and event experience.
Please click the header on each section below to access the form or document.
Please submit a copy of your businesses comprehensive insurance policy (COI). Required for all sponsors and exhibitors. Please email it to marketing@greenspring.com.
DUE: 9/19
If you are going to be sampling an alcoholic beverage or will be adding alcohol to your non-alcoholic product, you must agree to the alcohol sampling agreement and the amount of product that can be poured per serving.
DUE: 9/19
SHORT TERM FOOD PERMIT APPLICATION
This will be required from ALL BEVERAGE groups.
We will be working with the Hennepin County Public Health Department for this event, and per the rules and regulations of the department you will be required to submit a Short Term Food License Application for this event. Note that this department requires it from all beverage groups, not just the groups sampling with ice or a garnish.
Handwashing Stations: A further regulation is that all groups will be required to have a handwashing station. The event team will supply all groups with a handwashing station for this event only. To meet the requirements, you must a have a handwashing station with in 10 feet of your booth. The provided handwashing stations will be shared between you and multiple other groups.
Payment: The event team will collect, organize and pay for the applications.
Food & Beverage Safety Checklist: Please print in advance of the event, and use onsite to be sure that you are ready for the Health Inspector visit.
Rick Krueger will be sending, organizing and collecting the application from each beverage group. Please reach out to him with questions. rkrueger@greenspring.com.
DUE: 9/12
ADDITIONAL OPPORTUNITIES & DOCUMENTS THAT MAY APPLY TO YOU AS A BEVERAGE SPONSOR OR EXHIBITOR ARE LISTED BELOW:
MN REVENUE OPERATOR CERTIFICATE OF COMPLIANCE FORM (ST-19)
If you are going to sell any prepackaged non-alcoholic beverage, or sell your brand swag (t-shirts, stickers, etc.) at the event. You must submit an ST-19 form. Please email it to marketing@greenspring.com.
DUE: 9/19
Cannabis Sponsors & Exhibitors
If you are serving a cannabis product at the event, you need to submit the below information by the associated deadline in order to maximize your marketing and event experience.
Please click the header on each section below to access the form or document.
Please submit a copy of your businesses comprehensive insurance policy (COI). Required for all sponsors and exhibitors. Please email it to marketing@greenspring.com.
DUE: 9/19
If you are going to be sampling a cannabis product, you must agree to the cannabis sampling agreement and the amount of product that can be served per serving.
DUE: 9/19
MINNESOTA DEPARTMENT OF HEATH DISPLAY AGREEMENT
Please supply your Office of Cannabis or MN Department of Health registration number and agree to the display rules for cannabis products.
DUE: 9/19
ADDITIONAL OPPORTUNITIES & DOCUMENTS THAT MAY APPLY TO YOU AS A CANNABIS SPONSOR OR EXHIBITOR ARE LISTED BELOW:
MN REVENUE OPERATOR CERTIFICATE OF COMPLIANCE FORM (ST-19)
If you are going to sell any prepackaged non-alcoholic beverage, or sell your brand swag (t-shirts, stickers, etc.) at the event. You must submit an ST-19 form. Please email it to marketing@greenspring.com.
DUE: 9/19
Food Sponsors & Exhibitors
If you are serving a food sample at the event, you need to submit the below information by the associated deadline in order to maximize your marketing and event experience.
Please click the header on each section below to access the form or document.
SPECIAL EVENT FOOD PERMIT INFORMATION COMING SOON
Please submit a copy of your businesses comprehensive insurance policy (COI). Required for all sponsors and exhibitors. Please email it to marketing@greenspring.com.
DUE: 9/19
SHORT TERM FOOD PERMIT APPLICATION
This will be required from ALL FOOD groups.
We will be working with the Hennepin County Public Health Department for this event, and per the rules and regulations of the department you will be required to submit a Short Term Food License Application for this event.
Food Trucks: If you carry a Hennepin County Food Truck License, please share that with the event team and we will confirm that it is good for the upcoming event. If you do not carry a Hennepin County License, you will be required to submit this application.
Seasonal Permits: If you have a Seasonal Food Permit issued by the Minnesota Department of Health, please share it with the event team.
Handwashing Stations: A further regulation is that all groups will be required to have a handwashing station. The event team will supply all groups with a handwashing station for this event only. To meet the requirements, you must a have a handwashing station with in 10 feet of your booth. The provided handwashing stations will be shared between you and multiple other groups.
Payment: The event team will collect, organize and pay for the applications.
Food & Beverage Safety Checklist: Please print in advance of the event, and use onsite to be sure that you are ready for the Health Inspector visit.
Rick Krueger will be sending, organizing and collecting the application from each beverage group. Please reach out to him with questions. rkrueger@greenspring.com.
DUE: 9/12
ADDITIONAL OPPORTUNITIES & DOCUMENTS THAT MAY APPLY TO YOU AS A FOOD SPONSOR OR EXHIBITOR ARE LISTED BELOW:
MN REVENUE OPERATOR CERTIFICATE OF COMPLIANCE FORM (ST-19)
If you are going to sell any prepackaged food, or sell your brand swag (t-shirts, stickers, etc.) at the event. You must submit an ST-19 form. Please email it to marketing@greenspring.com.
DUE: 9/19
Retail/Services Sponsors & Exhibitors
If you are a retail or services sponsor or exhibitor at the event, you need to submit the below information by the associated deadline in order to maxamize your marketing and event experience.
Please click the header on each section below to access the form or document.
Please submit a copy of your businesses comprehensive insurance policy (COI). Required for all sponsors and exhibitors. Please email it to marketing@greenspring.com.
DUE: 9/19
ADDITIONAL OPPORTUNITIES & DOCUMENTS THAT MAY APPLY TO YOU AS A RETAIL / SERVICES SPONSOR OR EXHIBITOR ARE LISTED BELOW:
MN REVENUE OPERATOR CERTIFICATE OF COMPLIANCE FORM (ST-19)
If you are going to sell your brand swag (t-shirts, stickers, etc.) at the event. You must submit an ST-19 form. Please email it to marketing@greenspring.com.
DUE: 9/19
Sponsor & Exhibitor Operations
Below you will find all the relevant operations details needed to have a successful and enjoyable experience as a sponsor or exhibitor at the upcoming Rhythm & Brews.
THIS IS AN ALL OUTDOOR EVENT
A TENT IS REQUIRED FOR ALL SPONSORS & EXHIBITORS SERVING FOOD OR BEVERAGE
THER IS NO WIFI AT THIS EVENT
Load-In and Load-Out
Please find the directions for Load-In and Load-Out below. Review the map at the bottom of this section.
LOAD-IN INSTRUCTIONS
Time: 11:00 AM – 2:00 PM
Location: 34th Ave N Entry (Marked as #2 on the map below)
Instructions:
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Park and Check In: Upon arrival, park in a designated stall at the 34th Ave N Entry and check in at Exhibitor Check-In.
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Unloading: You’ll have 15 minutes to unload your materials, deliver them to your booth, and move your vehicle to the designated exhibitor parking area (see map).
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Bring Your Own Equipment: Please bring your own dolly or cart—event staff will not have any available.
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Drive Carefully: Be mindful of other exhibitors and vehicles. Follow staff instructions for a safe and efficient load-in.
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Guest Access: Do not load in or out through guest the entrance / exits.
Parking Details:
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Use the designated exhibitor parking area shown on the map.
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If the lot is full, you may park along 34th Ave N.
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Do not park in guest parking areas or along Plymouth Blvd—these are reserved to ensure a positive guest experience.
- Important: Vehicles left in the load-in area during event hours (3:00 PM – 7:00 PM) will be towed at the owner’s expense.
LOAD-OUT INSTRUCTIONS
Time: 7:00 PM – 10:00 PM
Location: 34th Ave N Entry (Same as Load-In – #2 on the map)
Instructions:
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No Early Tear-Down: Please do not begin packing up before 7:00 PM.
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Guest Areas: Do not exit through guest entrances or exits.
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Prep Before Parking: Pack and organize your materials before bringing your vehicle to the loading area.
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Same Guidelines Apply: Please follow all the same procedures as during load-in—drive carefully, be respectful of others, and unload/load efficiently.
Rules & Regulations
Important Event Policies and Rules
Exhibitor Staff Badge Policy:
Quantity: If you have purchased one standard exhibitor table space, you will receive TWO exhibitor badges. For other exhibitors/sponsors, the number of badges due will be noted on your contract.
Additional Badges: Additional exhibitor badges can be ordered in advance for $22.50 each (50% discount) through the Show Services Request Form. Personnel may also purchase additional badges on site. Orders must be submitted by: 9/19.
Where to pick up your badges: EXHIBITOR BADGES WILL BE PROVIDED DURING LOAD-IN at the Exhibitor Check-In Table. Please review the Load-In and Load-Out tab for details.
Badge Guidelines: You will only be provided your badges during your load-in. If a staff member is splitting a shift with someone, it is their responsibility to make arrangements to transfer their badge to that person. Please show your badge to collect a tasting glass before the event. We encourge you to return you Staff Badge as you leave the event.
Staffing:
Exhibit areas must be staffed from 3 pm – 7 pm, and the areas must be completely set and staffed by 2:30 pm. Under no circumstance should your exhibit area be without a staff person.
All persons (attendees, exhibitor staff, etc.) must be 21+ during event hours, including load-in and load-out hours. No exceptions.
Please have photo ID easily accessible.
Garbage & Excess Product Disposal:
You will be responsible for disposal of your trash. There will be a dumpster onsite for you to dispose of trash. Please keep your space orderly and neat to make your post event break down smooth. During your load-in, you will be provided directions and location of the dumpster.
Please break down boxes before disposing of them.
Please note that the wastebaskets for rental are small sized, please bring your own large sized wastebasket if you have a lot of waste.
If you have beverages left over after the show, you MUST take it with you. Giving attendees excess alcoholic product is illegal.
Exhibit Space Amenities:
Tables: Your exhibit fee includes a 6’x30″ skirted table. If you serve food or beverage, you will get an additional 6’x18″ skirted prep table that will be placed behind the front table. You will collect your table linens from Exhibitor Check-In.
We highly suggest that you bring your own branded table cloth to elevate your booth and branding opportunity at the event.
Beverage Set Up: Ice, bus tubs, water pitchers and dump buckets will be provided to exhibitors sampling beverages.
Ice will be delivered at 2pm on event day. If you need ice prior to the this delivery time, please secure your own.
Supplies: Sampling supplies are NOT provided! Guests will be provided with a sampling glass at the entrance to the event. You are responsible for providing any additional sampling cups and plates, bottle openers, corkscrews, bar rags, product and personnel.
Tent: This event is all outdoors. There is no covered location at the event and you will need to bring a tent. All tents must be secured by weights, water ballasts or other weighted means. Absolutely no staking will be permitted.
The event team has a very limited supply of tents that you can rent for a fee of $275.00 via the Show Service Order Form by September 19, 2025. We are also happy you make suggestions for rental or purchase of a tent. Please contact Rick Krueger | rkrueger@greenspring.com with any questions.
Electricity: If you need access to electricity, please contact Rick Krueger | rkrueger@greenspring.com, as it will impact your location at the event. You must pay for it via the Show Service Order Form by September 19, 2025. The maximum power supply that is available is 120v/ 20amp.
Exhibitor Space Guidelines:
Space Size: Unless stated differently in your sponsorship, each space is a 10’x10′ space.
Exhibit Display Restrictions: Please be sensitive of your neighbors when setting up your display area. Show Management reserves the right to have your area adjusted should we find you are obstructing your neighbor.
Signage / Decorations: All signage materials must be contained within the realm of your space/table. You are not permitted to hang signs outside of your space. Signage must look professionally made. Pressure-adhesive sticker/ decals, gum or similar promotional items cannot be distributed or sold at the event. Decorations must be of fireproof treated material.
Literature and Noise Restrictions: Interviews, demonstrations, and distribution of literature must be done within the exhibitor’s space. You may not “work the aisles.” Amplified systems, loud music, or other noise which interferes with other exhibitors is prohibited.
Open Flames/Fire: No open flames are allowed at the Hilde Performance Center.
Event Security:
We will be using wristbands for guests at this event. Please look for a gold wristbands at this event. If you see a guest without a gold wristband, reach out to the Event Team.
The Event Team has arranged for event security from 2:30pm-7:30pm, provided by the Plymouth Police Department. Regardless of this arrangement, exhibitors are asked to take precautions in guarding their exhibition items and personal belongings. Move-in and move-out hours are especially susceptible to theft occurrence. Plan your staff schedule so that your booth is not left unattended during these times and/or refrain from leaving these items unattended. Event Team is not responsible for any losses related to theft, damage, etc
Giveaways & Drawings:
A second entry box/container and entry forms (in addition to what is placed in your space) must be placed on an alternate entry table located at the main event entrance prior to the start of the show. It is the exhibitor’s responsibility to remove the additional entry box upon close of the show.
Product Shipments:
This venue is unable to accept advance shipments, and any early delivery will not be accepted with return fees the responsibility of the sender. The best method for delivering product for Rhythm & Brews is to bring everything with you during setup. If you have questions, please reach out to Rick Krueger | rkrueger@greenspring.com.








